This client is a personal brand sharing business advisory services. The brand's product line features coaching, workshops, strategic solutions planning, and accounting services for women in business.
Objective: This client came to us with no social presence and was starting from the ground up. Our objective here was social media management, content creation, brand awareness, and community development.
Social Media Management: Our team managed four platforms for this client; Instagram, Facebook Group, Twitter, LinkedIn. During our partnership of 1 year, the client was able to accumulate over 5 thousand Instagram followers all organically (No Ads Budget) and the accounts engagement increased to an average of 200 likes and 15 comments per post. In about 2 months, the Facebook Group accumulated over 200 members and the brands LinkedIn following grew to over 5 thousand connections.
Content Creation: In order to generate content that best resonated with the client's target audience, we shared relevant lead magnets to grow the client's email list, like business plan templates etc. We also shared content geared around female empowerment as an entrepreneur.
Our photographers created gorgeous visuals for the client's social media and online content in order to position the client as a thought leader within her industry. We also took the client to our studio in order to capture weekly videos surrounding the client's work and explain how they can solve problems for their audience.